This year, I was again lucky enough to help with a few stories for the Mayo Clinic annual report. My former colleagues (and let’s face it, I still work with them quite a bit, so former, schmormer) did a fantastic job. Mayo Clinic has no shortage of amazing stories to tell but these are the best of the best.
I wrote a couple of bits featured on the interactive, online version:
I also worked with John Noseworthy, M.D., CEO, to write his letter to open the report as well as the video script for the online version (on the same page).
While there’s no shortage of amazing things to say about Mayo, my colleagues really bring the content to life. They write stories worthy of the subject at hand. I think the next best thing to saving/changing a life is getting to write about it all the time.